Global Interactive Flat Panel Shipments to Exceed 3 Million Units in 2026

On August 20, according to the Q1-Q2 2026 Global Interactive Flat Panel Market Analysis Quarterly Report newly released by RUNTO, global shipments of large-size interactive flat panels reached 1.307 million units in the first half of 2026, representing a year-on-year increase of 9.4%. By application scenario, education interactive flat panels recorded shipments of 753,000 units, up 12.0% year on year; conference and other commercial interactive flat panels hit 554,000 units, a year-on-year rise of 5.9%. Both segments maintained growth.

RUNTO data shows that overseas shipments of interactive flat panels stood at 813,000 units in H1 2026, growing 12.5% year on year. Among them, units for teaching and education scenarios reached 502,000, a 21.4% year-on-year increase; shipments for conference and other commercial use were 310,000 units, with a slight year-on-year uptick of 0.6%.

In H1 2026, China’s interactive flat panel market saw total shipments of 495,000 units, up 4.6% year on year. Shipments for education applications were 251,000 units, down 2.9% year on year; conference and other commercial interactive flat panels reached 244,000 units, rising 13.6% year on year. The shipment ratio between the two product categories was approximately 1:1.

In terms of competitive landscape, the domestic education interactive flat panel market is witnessing further intensified concentration among leading players. Seewo, Horion, Hikvision and Andao hold the top four positions in the industry. The combined CR4 market share of these four players reached 83.7%, an increase of 4.8 percentage points compared with the same period in 2025. Hisense, iFLYTEK and BOE Varitronix ranked 5th to 7th respectively. The aggregate market share of the Top 7 brands hit 95.6%. RUNTO states that the phase-out of small and mid-sized brands in China’s education large-screen track is nearly complete, and the market structure has become relatively stable.

China’s commercial interactive flat panel shipments reached 244,000 units in the first half of the year, up 13.6% year on year; total sales revenue was approximately RMB 1.72 billion, with a modest year-on-year growth of only 2.6%. Market penetration of leading brands has increased markedly. Among traditional commercial display brands, only Horion and Newline achieved positive growth. Meanwhile, Huawei and Hisense leveraged strong brand recognition among consumers to boost their shipment volumes and market share.

Furthermore, RUNTO forecasts that full-year global interactive flat panel shipments will surpass 3 million units to hit 3.04 million in 2026, a year-on-year increase of 7.2%. China’s market volume is expected to exceed 1.3 million units, growing 1.1% year on year.